BogotáTaxi By Juan-Sebastian Gomez
BogotáTaxi is a subsequent step to keep changing a city that proved that sustainability and high life quality are relatives.
The first step for the design was to study the city’s characteristics, to review her Mobility Master Plan and to acknowledge what provoked Bogotá’s turn, best exemplified through TransMilenio, a world class Rapid Bus Transit system.
Starting from the interior a form emerged that suits the necessities of passengers and drivers, whose working place is this particular car. Its friendly image remarks its public character, while the usage of indigenous elements reminds of its origin.
BogotáTaxi’s goal is to work within a system that’s aimed to be integrated with all other public transport utilities to achieve an effective and sustainable service.
Designer: Juan-Sebastian Gomez